outsource your marketing, why you should. . .

outsourcing is not abandoning control, it is acquiring talent, skill sets, resources, and experience

Phoenix ONE NJ

employing a virtual resource team to gain the greatest advantage possible is
how you effectively and efficiently compete & expand your business today. . .

The decision to outsource your marketing can be both strategic and tactical. Many companies have a philosophy of outsourcing any activity that does not core to their business. For example, developing a positioning strategy may be central to the company; writing a press release may not be. At the tactical level, companies often find themselves strapped for marketing resources to respond to a rapid or unexpected change in the business or perhaps an increased volume of marketing campaigns. Phoenix ONE works with you to determine what is right for your business.

Developing your marketing strategy with Phoenix ONE can open new views on your market & competitors, your products or sales, and marketing techniques. Outsource marketing enables you to get out of the rush of your day-to-day activities. Outsourcing marketing helps you build a plan that is of crucial importance to the success of your company. Phoenix ONE’s marketing can reduce your costs and overhead while improving efficiency and time to market – all while delivering superior marketing results. We are a leader in outsourcing marketing needs for small to mid-sized businesses in all industries.

we develop sales & marketing plans & handle the execution & management
we become your outsourced marketing department &
your sales management resource

We will develop a marketing communication plan that defines the activities and resources to market its products successfully. This will be a multi-tier plan, suggesting actions and activities on Product, Price, Sales Channel (Place), Communication (Promotion), and Perception levels. It will also contain a detailed budget to carry out the described activities.

Based on that marketing plan, we can provide all services necessary to carry it out -one call, one source for all your marketing needs. It does not matter what area of the country or even what country; we can go to work for you. We have clients in 28 states and 12 countries, including the EU and the far east. learn more about our international  group →

fees for services vary and are offered in the following formats:

Normally used for less clearly defined sales or marketing projects or a task.  Phoenix ONE applies an hourly rate based on the projected time for completion. Rates vary with the scope of the project. This is sometimes used to “clean up or finish” projects you started but did not complete. The perfect way to get a handle on a nagging issue that needs correcting. 

Types of Projects

  • Strategic Marketing Planning
  • Sales Training or Coaching
  • Selling / Sales Project Plans
  • Persona Development.
  • Email Marketing – Analysis
  • Online  Development
  • Operations Review
  • Sales Performance Analysis
  • Sales and Marketing

A fixed cost to deliver a clearly defined project (s). This can be of various projects, from creatives, digital, collaterals, campaigns, redesigns, training, promotions, sales agendas, market studies, and simple” looking under the hood,” mostly our a-la-carte projects. Ideal for a specific campaign, such as email announcement or survey and capture of responses and data. 

Types of Projects

  • Strategic Marketing Planning
  • Sales Training or Coaching
  • Selling / Sales Project Plans
  • Persona Development.
  • Email Marketing – Analysis
  • Online  Development
  • Operations Review
  • Sales Performance Analysis
  • Sales and Marketing

Ongoing (6 months or longer) contract, including a 60-day trial period, based on several pre-defined activities and estimated cost and time. This collaborative method offers the greatest flexibility for you. It allows the assistance with and execution of clearly defined activities while offering the flexibility to take on, within reason, additional activities and unexpected projects. Phoenix ONE‘s marketing services will focus on marketing, communications, and product marketing. The activities will be described in more detail in a marketing plan written as part of this retainer-based collaboration. Phoenix ONE will offer its strategic marketing and product management advice and implement, follow up, and adjust the marketing plan where needed and the activities described in that plan.

  • Strategic Marketing Planning
  • Sales Training or Coaching
  • Selling / Sales Project Plans
  • Persona Development.
  • Email Marketing – Analysis
  • Online  Development
  • Operations Review
  • Sales Performance Analysis

We can offer reduced fees with an incentive-based program. A reduced fee project with incentives based on results. Simply stated, “putting our money” into the hands of our mutual success. This plan is normally combined with one of the fee-based programs shown above. We accept a lesser fee based on securing results.

We dig deep into your entire sales and/or marketing programs and organization to determine what you are doing and provide a fully deliverable and executable program on what should be done. These audits generally take 60 days and are done on a fixed-fee basis.

Types of Audits

  • Strategic Marketing Goals
  • Selling / Sales Project Effectiviness
  • Competitor Analysis
  • Customer Analysis
  • Email Marketing Campaign
  • Online  Development
  • Operations Review
  • Sales Performance Analysis

quick links to our sales and marketing services

 read about our project  methods →

contact us today for a free consultation on how outsourcing can benefit your business